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Google’s Liz Reid needs extra AI and ‘SGE’ as she turns into head of Search

What you must know

  • Right this moment (Mar. 19), Google appointed Liz Reid as its new head of Search.
  • Reid has a historical past of working with AI, particularly in Search, by means of Search Labs’ SGE (search generative expertise).
  • Reid said she needs to implement extra “SGE” and AI overviews into Google Search as the corporate improves its functionality of understanding context-rich queries.

Right this moment (Mar. 19), Google has a brand new head of Search who will take the reigns to “form the long run.”

Introduced by way of a LinkedIn publish, Liz Reid is Google’s new head of Search, and certainly one of her major objectives is to plug extra AI into the product (by way of TheVerge). Reid has been with Google since 2003, and the majority of her work concerned Search’s AI, referred to as its “Search Generative Expertise” (SGE) and multisearch.

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