You may be shocked to see which smartphone model is forecast to have the very best development in 2025

The tariffs imposed by President Trump are revenue taxes that U.S. corporations pay for merchandise they import into the States. American corporations have the selection to pay the tariff, cross the tariff onto customers within the type of greater costs, or pay a number of the tax and have customers pay the steadiness. With Counterpoint anticipating Apple and Samsung to boost the costs of their new telephones to scale back their burden from the tariffs, customers within the U.S. might need to shell out more cash in the event that they really feel compelled to purchase a brand new handset later this 12 months.

North American telephone gross sales are forecast to say no 3% in 2025 attributable to greater costs from Trump’s tariffs. | Picture credit-Counterpoint Analysis

Counterpoint sees smartphone gross sales rising in most markets throughout 2025. The world’s largest smartphone market, China, is forecast to point out flat gross sales in 2025 regardless of a authorities subsidy program. The third-largest smartphone market on the planet, North America, is predicted to point out a decline in telephone gross sales this 12 months due to tariff-related value will increase. The 2 markets affected probably the most by Trump’s tariffs are North America and China. Each are impacted in several methods and each could have disappointing smartphone gross sales to report this 12 months in line with Counterpoint. The latter sees rising smartphone gross sales in most different markets throughout 2025.

Huawei is predicted to point out the very best development in gross sales of any smartphone producer in 2025. | Picture credit-Counterpoint Analysis